Insights

Notes on Web, AI & Automation

Practical, no-hype thinking on using technology to grow a small or medium business.

How Small Businesses Can Actually Use AI Agents (Without the Hype)

AI agents aren't just for big tech. Here's a practical look at where they save SMBs real time and money — and where they don't.

Off-the-shelf tools are cheap and fast — until they aren't. A simple framework for deciding when to build something custom.

If you're new to automation, start here. These five workflows deliver the fastest payback for most small and medium businesses.

Let's build the next one together. Tell us where you are and where you want to go.